My first move is to dive deep into your business (and your competitors) to figure out who you are as a brand today, who you want to be, define the people you want to reach, and figure out what you want to say.

You can’t have just any (of the many) influencers out there singing your brand’s praises. Using a three-phase approach, I find and vet partners who are a perfect fit for your brand, goals, and the stories you want to tell.

Negotiating rates isn’t just about partnership costs. I’ll help you efficiently spread your spend across paid, earned, and owned channels so you get the most bang from your brand influencer bucks, every single time.

From the brief to creative concepting, content review, and posting online. I’ll manage your digital campaign from day one to day last. I’ll also provide real-time performance analytics so you can keep tabs in real time.

Reach your audience where they already are by partnering with a reporter, a publication or even another brand, to make all sorts of magic happen. I have relationships all over the landscape to benefit your brand.

Whether you’re a seasoned influencer, an executive with thought leader aspirations, or so new to all of this that you had to Google “IRL” a moment ago, fear not! I can teach you how to strengthen your business or personal brand.